Sandbox announced a partnership with Elvis On-Chain on May 26 to bring the King of rock and roll to the virtual world. Elvis Presley Enterprises and Run it Wild, which spawned the project earlier this year, are part of the partnership. Sandbox is partnered with Decentraland, Dappraft, Metakey, and Voxel Architects. To commemorate Elvis Presley’s birthday, 1,935 Elvis Genesis Key NFTs will be minted as the all-access pass to the Elvis-On-Chain Metaverse, which launches on June 1.
Decentraland to set Guinness record for most Elvis impersonators
Together with Voxel Architects, The Sandbox is creating Elvis avatars. Elvis world will be a global meeting place for Elvis fans. With the new realm, users can become ‘The King’ in various formats, interact with others, and trade digital memorabilia.
Adam De Cata, Run It Wild Director at NFT Culture, said:
“These incredible partners, all leaders in the craft, help us build a one-of-a-kind meeting place for Elvis fans. The Elvis metaverse will host an array of ground-breaking experiences, generative collections, a showcase of rare concerts, fan experiences, and real events,”
Sébastien Borget, COO and co-founder of The Sandbox, added, “We want to empower his fans to express themselves and become their very own Elvis, creating an exciting way to experience his likeness across generations and keep him forever in the limelight thanks to technology.”
After the Genesis NFT mint, Decentraland will host an Elvis Block Party. There will also be an attempt to break the Guinness World Record for the most Elvis impersonators in one place in the Metaverse.
Elvis wearables, including his jumpsuit and wig, will be available for attendees. According to the report, holders of the elusive Elvis Genesis Key NFTs will also receive officially licensed Elvis Decentraland wearables.
SAND & MANA make gains after announcement of the project
Following the announcement, the native token for the Metaverse project surged by almost 20%, but retraced slightly afterward. At the time of writing, SAND reached an intraday high of $1.52 before retreating slightly to $1.40.
In contrast to most crypto assets, the Metaverse token has jumped 23% over the past week. As part of its momentum, it acquired Uruguayan tech firm Cualit last week. The price of SAND has fallen 83% from its all-time high of $8.48 in November, according to CoinGecko. In the past 12 hours, Decentraland’s MANA token also gained 9%, reaching $1.11 before pulling back a little. MANA has also fallen by the same amount from its peak price.